GATEWAY TO THE NORDICS

INVESTING IN THE SCANDINAVIAN RETAIL FOOD MARKET

THINKING OF PENETRATING THE SCANDINAVIAN MARKET? 


MISSING ACCOUNT MANAGEMENT?


NEED HELP TO YOUR PRODUCT DEVELOPEMENT?


ASSISTANCE WITH YOUR SCANDINAVIAN BUSINESSES?

BA Nordic Consulting assist and advice you in making your strategies on the Scandinavian market possible.


I have excellent experience and competences in the Food industry. My competences and assistance counts account management, target group understanding as well as market study possibilities.

Are you in need of Product developing or just shaping your products to the Scandinavian consumer in your target group, then I have great culinary and industrial experience you can gain from. All together I can be your contact and partner in Scandinavia with your Food business.

Please contact me for further questions or references. You can call or just send me an non-committal message/question by scrolling further down this page. I will be happy to meet or skype you for further inquirery.

WHY CHOOSE BA NORDIC CONSULTING?

 

BA Nordic Consulting is founded on Nordic values and with great experience in the food sector with a unique combination in the branch. Bent Andreasen is originally an experienced trained Michelin Chef with a passion for Nordic cuisine and product development. He has combined his culinary degree with a degree in nutrition and health communication and has worked for the food industry as well as for the restaurant sector for decades.  This combined with an MBA (Master In Business Administration), a Lean Manager degree and life- and business coach training. A unique gathered combination of competences and experiences.

 

All together Bent can help and advice you on many levels from a strategic as well as on an operational  practical level. If you want to know more or would you like references, then please fill out the contact formula in the bottom of this page or go to the contact page for details.

I speak English, German and French!


YOUR SCANDINAVIAN RESSOURCES


I make it easier for you to accomplish your plans. Use BA NORDIC CONSULTING as an external ressource and stay focused with your valuable In-house ressources. Give me a call or fill out our form and let's discuss where we can help your company to get started. 


 
 
 
 

PRODUCT DEVELOPMENT TO THE NORDIC MARKET


Your short cut to know and develop your products to the Scandinavian market. Your succes depends on more than taste. Understanding the Food culture in a country, is the key to the stomac of the consumers.

Bent Andreasen

TIMING AND KNOWLEDGE


In the Scandinavian countries, the focus is right now on sustainability and everything that is related to this. Like the rest of the world, we are very concerned about our environment and the future. Last week when visiting a great Copenhagen food faire the vegan theme was once again the focus and about 60 % of the tastings on the faire was without any kind of meat or fish. This is a trend we see in not only the restaurant business, but also a growing part of the retail assortment. It is not only about not eating less animals. The Scandinavian trends right now also have the focus on less food waste and this is in the whole value chain that this is to be seen. This means that the retailers as well as the consumers are setting new standards and therefore new demands for the producers the food in the super-markets. It’s not all about the food, but also the packaging, the content and quantity of products in the package. This means that the producers are due to think 180 degree around their product and the winners are the once that manage to put the consumer in the center and thereby the retailer. Rema1000 amazing progress is a good example of a retailer taking sustainability serious and making smart and courageous choices incorporating consumer habits and values in their strategies.